The last EURO-MAT Workshop took place ONLINE on September 14th, 2021.

The theme was: In search of business models in the ‘New Normal’.

Many businesses pivoted or created some innovative business models to adapt during the unusual circumstances of the last 15 months.
Some creative ideas have been introduced as short-term solutions, some of them were already existing but their introduction to the market was hugely accelerated by the pandemic.
Due to radical changes in our behaviours, a lot of adjustments are likely to remain even though markets are starting to reopen.

Together we took a closer look at those changes born of necessity which now can no longer be ignored.

The question remains: Is your business ready for the ‘New Normal?